Brand Essence is a freelance consultancy based in South-West London offering brand story and copywriting services to small and growing businesses, in particular: Social Enterprises; businesses committed to sustainability; and women entrepreneurs.
My Story So Far...
Welcome to Brand Essence! I’m Claire, Brand Consultant and Copywriter based in Surrey. Other ways to describe me might be Brand Geek, Marketer, Comms Expert, Writer, Storyteller. Like any brand, there is so much to who I am and so many ways to put what I do. I’ve spent the last twenty years in Marketing, creating dynamic strategies and plans for brands wanting to stand out from all the noise and get ahead in a competitive marketplace. I have a comprehensive understanding of the power and potential of brand image and am skilled at crafting and conveying vision, mission and values for heartfelt connection, and for the most natural call to action.
Agency work had me dipping in and out of client’s brand stories and projects, and as creatively challenging as it was, I decided I wanted to play a deeper and more nourishing role in a brand’s evolution and growth. I decided to set up a consultancy that aimed to help businesses and individuals to convey their brand vision and values more holistically and consistently from the get go. I have a keen interest in committing to businesses that are changing the world for the better, through human, social or environmental sustainability. These businesses deserve to hit the ground running, and to flourish through the perpetuation of their sincere and heartfelt stories. And so Brand Essence was born.
From Past to Present
I’ve contributed significantly to a range of brand stories over the last 20 years in a number of roles. My Brand and Marketing experience spans both private and public sectors, in B2B and B2C marketplaces.
Timeline
Account Manager for a Brand & Marketing Agency (2000)
Brand Development Manager for a Digital Marketing Agency (2002)
Marketing Manager for a leading Chartered Accountancy Firm (2003)
Head of Corporate Identity for a National Retirement Housing Group (2007)
Event Producer for the Chartered Institute of Environmental Health (2012)
Marketing Consultant for a Strategic & Creative Brand Agency (2016)
Brand Consultant and Copywriter for Brand Essence (2020)